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Benefits of Starting a Podcast

BENEFITS OF STARTING A PODCAST   Do you currently have a podcast, or have you ever considered starting a podcast?  Podcasting is a fantastic business tool in the current digital marketing climate.  Here are a few reasons why maintaining a podcast can benefit your business or organization:   ...

Considering Website Re-design

Thinking About a Website Re-design? Here are 4 considerations for re-designing a site: 1.  Define and understand your brand.   Take a look at your old website.  Is it in alignment with your brand?  It is important that your overall image is represented throughout the website.  This may require ...

Why Do I Need a Website When I Have Social Media?

5 Reasons You Still Need a Website in a Social Media Age In a time when so much focus is on social media it may be easy to view a website as an outdated or perhaps even unnecessary tool in business.  This could not be further from the truth. 5. IT’S ON YOUR TERMS – […]...

Branding vs. Marketing

What is the difference between branding and marketing? A brand is a representation of who you are as a company. It conjures a cohesive image of your mission and goals. Marketing is how you convey that message and build a deeper awareness to achieve your goals as a business. Often times individuals c...